A customer service lead on the phone pointing at an order dashboard on two monitors, a First Stop consultant taking notes beside her, the plant through the window

On the call, we would ask

  • What do customers ask most, and how many of those answers are already in a system?
  • How does a message about an order get from the inbox to the person who can act on it?
  • Who writes the reply when something has gone wrong, and how long does it take them?
  • Which customers would notice a change in how you write to them?